No publishable AOV benchmark
Explore category insights and their sources below.
Transportation & Logistics450 / 552
Madgicx Research & Labs
Local Delivery Services
A request is only the first mile
MADGICX / LABSINDUSTRY RESEARCH
Research only
Scope & method
Within Transportation & Logistics
More in this industry. 5
Questions, answered.AOV, context & using this research7 answers
In this category
What location detail qualifies a local delivery lead?
Uber Direct's Australian delivery FAQ says mileage limits are set by market and asks merchants to provide pickup addresses when checking them. Suggested practice: qualify the actual pickup market and route before advertising a radius; this page does not establish one universal distance limit.
Which delivery details should an advertiser resolve before a customer confirms a request?
Uber Direct's Australian FAQ collects scheduled time, pickup and dropoff locations, instructions and customer contact details. It says delivery information cannot be modified after creation. Suggested practice: verify those fields before submission; a created request should not be presented as a completed dropoff.
Can a delivery photograph be counted as proof of a successful local dropoff?
For deliveries configured with Photo confirmation, Uber Direct's Australian FAQ requires a photo even when dropoff cannot be completed and before cancellation. It separately allows downloading proof from completed deliveries. Suggested practice: pair evidence with final delivery status; a photo alone does not establish successful receipt.
What should a local delivery price promise say about the final fee?
Uber Direct's Australian FAQ ties the delivery fee to contracted pricing and says route or traffic can change estimated distance and the final value. Suggested practice: identify the relevant merchant contract and estimate assumptions rather than promising that every route finishes at the initial estimate.
Category research
Is an AOV benchmark available for this category?
No publishable AOV benchmark is available.
The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted.
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Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.
How should I cite a finding from this page?
When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.
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Connected industries.
Research scope
Small print.
Clear boundaries.
Evidence scope
Benchmark status reviewed 11 October 2026.
The exact category cohort does not support a publishable AOV aggregate.
Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Parent and sibling benchmarks are never substituted.
Category scope
Individually authored category research. The brand directory is deferred for this private draft. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.