# Local Delivery Services — Meta ads research Category research. Brand directory deferred. Edition: October 2026. Page updated: 2026-10-11. ## Account AOV aggregate No publishable AOV benchmark. - Status: unavailable_insufficient_cohort - Scope: The exact category cohort does not support a publishable AOV aggregate. - Status reviewed: 2026-10-11T14:12:12.821423+00:00 - Period: No publishable aggregate; underlying reporting period not supplied Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#benchmark) Directory status: deferred. Final brand research and logo placement are pending. ## Research questions ### What location detail qualifies a local delivery lead? Uber Direct's Australian delivery FAQ says mileage limits are set by market and asks merchants to provide pickup addresses when checking them. Suggested practice: qualify the actual pickup market and route before advertising a radius; this page does not establish one universal distance limit. [Source](https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73) · [Answer permalink](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-1) Citation: Madgicx Research & Labs. Local Delivery Services. What location detail qualifies a local delivery lead? Uber Direct's Australian delivery FAQ says mileage limits are set by market and asks merchants to provide pickup addresses when checking them. Suggested practice: qualify the actual pickup market and route before advertising a radius; this page does not establish one universal distance limit. Source: https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73 Answer: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-1 ### Which delivery details should an advertiser resolve before a customer confirms a request? Uber Direct's Australian FAQ collects scheduled time, pickup and dropoff locations, instructions and customer contact details. It says delivery information cannot be modified after creation. Suggested practice: verify those fields before submission; a created request should not be presented as a completed dropoff. [Source](https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73) · [Answer permalink](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-2) Citation: Madgicx Research & Labs. Local Delivery Services. Which delivery details should an advertiser resolve before a customer confirms a request? Uber Direct's Australian FAQ collects scheduled time, pickup and dropoff locations, instructions and customer contact details. It says delivery information cannot be modified after creation. Suggested practice: verify those fields before submission; a created request should not be presented as a completed dropoff. Source: https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73 Answer: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-2 ### Can a delivery photograph be counted as proof of a successful local dropoff? For deliveries configured with Photo confirmation, Uber Direct's Australian FAQ requires a photo even when dropoff cannot be completed and before cancellation. It separately allows downloading proof from completed deliveries. Suggested practice: pair evidence with final delivery status; a photo alone does not establish successful receipt. [Source](https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73) · [Answer permalink](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-3) Citation: Madgicx Research & Labs. Local Delivery Services. Can a delivery photograph be counted as proof of a successful local dropoff? For deliveries configured with Photo confirmation, Uber Direct's Australian FAQ requires a photo even when dropoff cannot be completed and before cancellation. It separately allows downloading proof from completed deliveries. Suggested practice: pair evidence with final delivery status; a photo alone does not establish successful receipt. Source: https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73 Answer: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-3 ### What should a local delivery price promise say about the final fee? Uber Direct's Australian FAQ ties the delivery fee to contracted pricing and says route or traffic can change estimated distance and the final value. Suggested practice: identify the relevant merchant contract and estimate assumptions rather than promising that every route finishes at the initial estimate. [Source](https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73) · [Answer permalink](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-4) Citation: Madgicx Research & Labs. Local Delivery Services. What should a local delivery price promise say about the final fee? Uber Direct's Australian FAQ ties the delivery fee to contracted pricing and says route or traffic can change estimated distance and the final value. Suggested practice: identify the relevant merchant contract and estimate assumptions rather than promising that every route finishes at the initial estimate. Source: https://help.uber.com/en-AU/merchants-and-restaurants/article/uber-direct-delivery-faqs?nodeId=9c4f443d-f5b8-437c-9bb1-a2af05528a73 Answer: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-transportutilitiesvehicles1-local-delivery-services-4 ### Is an AOV benchmark available for this category? No publishable AOV benchmark is available. The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted. [Source](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-benchmark-status) Citation: Madgicx Research & Labs. Local Delivery Services. Is an AOV benchmark available for this category? No publishable AOV benchmark is available. The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted. Source: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#benchmark Answer: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-benchmark-status ### Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#reuse) · [Answer permalink](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-download-research) Citation: Madgicx Research & Labs. Local Delivery Services. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#reuse Answer: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-download-research ### How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#reuse) · [Answer permalink](https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-cite-research) Citation: Madgicx Research & Labs. Local Delivery Services. How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#reuse Answer: https://madgicx.com/labs/industries/transportation-logistics/local-delivery-services#answer-cite-research