DashThis vs Databox: Dashboards and Scheduled Reports or Analytics and AI Reporting
DashThis fits agencies and marketing teams that want white-label dashboards sent by email on a schedule. Databox fits teams and agencies that want dashboards across 130+ tools with an AI analyst on top.
Choose DashThis if you want white label, scheduled sending and unlimited users on every plan. Choose Databox if you want a free plan to start, dashboards across many tools and an AI analyst for questions. If you also need campaigns built from a chat, Madgicx does that, from $45 a month.
See how we reached this recommendation| DashThis | Databox | |
|---|---|---|
| How you pay | By dashboards and data sources: Individual $44 a month billed yearly ($54 billed monthly), up to Standard from $429 billed yearly. | A free plan, then paid plans from $71 a month billed annually, with an Agency plan from $79 a month. |
| Free plan or trial |
14-day free trial, with 10 dashboards free.
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Its pricing page lists a free plan with no time limit and a 14-day trial of any paid plan, no credit card needed.
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| Data sources |
30+ platforms on its home page, including Google Analytics 4, Google Ads, Meta, LinkedIn and TikTok, plus CSV import. Every plan includes all integrations.
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Its home page says it connects 130+ tools, spreadsheets, databases and APIs. Each plan caps the number of data sources.
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| White-label reports |
DashThis branding is removed from all dashboards on every plan, with custom report URLs and color themes.
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Its pricing page sells white label as an add-on at $80 a month that swaps in your logo, colors and domain.
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| Scheduled report sending |
Automated emails with updated dashboards, on every plan.
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Its pricing page lists scheduled snapshots, weekly updates and alerts on the Team plans and up, not on Free or Analyst.
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| Dashboards and templates |
Pre-built templates for SEO, social media, PPC and ecommerce, which you can customize and clone across clients.
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Its pages show dashboard templates and a metric library it describes as thousands of ready-made metrics. The Free plan gives 1 dashboard.
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| AI features |
AI Insights on every plan (summary, opportunities, wins, issues). AI Insights PRO adds chat mode for $19 a month. A connector lets Claude or ChatGPT read your dashboards.
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Its pages describe Genie, an AI analyst you ask in plain language, plus summaries, an MCP server and routines on higher plans.
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| Changes to your ads from the tool |
We saw no way to change your ads from the tool. Its Claude and ChatGPT connector reads dashboards and does not modify them.
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Not confirmed: its pages list agents as coming soon, and we saw no description of changing campaigns or budgets in an ad account. |
| G2 rating | 4.7 from 95 reviews | 4.4 from 194 reviews |
Where they differ
How the price grows
DashThis: The price grows with the number of dashboards and data sources you need. Users are unlimited, and AI Insights PRO is an optional add-on. Databox: Price rises with plan tier, users and the number of data sources. Add-ons such as white label ($80 a month) and AI credit top-ups ($200 a month) cost extra. Its pricing page and FAQ show different figures for some plans.
Who each is built for
DashThis: Marketing agencies, in-house teams, franchises and freelancers. Its templates and branding options are written for client reporting. Databox: Databox is aimed at agencies, growing businesses and AI consultants. Its Agency plan adds unlimited users and cross-account reporting.
What each one is built to do
DashThis: You pick a template, connect your data sources and the dashboard fills in automatically. Dashboards are shared by link or emailed on a schedule. Databox: Databox connects your tools into dashboards and reports, then lets an AI analyst called Genie answer questions about the data. Higher plans add routines and connectors for AI tools.
What reviewers say
DashThis: G2 lists 4.7 from 95 reviews. Databox: G2 lists 4.4 from 194 reviews.
Price
| Example | DashThis | Databox |
|---|---|---|
| Entry level | Individual: $44 a month billed yearly ($54 billed monthly), 3 dashboards and 15 data sources | Free: $0, with 1 user, 3 data sources and 1 dashboard. Analyst: $71 a month billed annually, 1 user, 5 sources. |
| Mid level | Business: $279 a month billed yearly ($324 billed monthly), 25 dashboards and 100 data sources | Team Core: $199 a month billed annually, 3 users, 10 sources. Team Scale: $319 a month, 10 users, 30 sources. Agency: from $79 a month, unlimited users, 20 sources. |
| Larger or custom | Standard: from $429 a month billed yearly, 50 to 1,500+ dashboards on a slider | Custom: sold through sales, with setup audits and AI stack design. |
Our verdict
Choose DashThis if
- You get a 14-day free trial with 10 dashboards.
- You get white label and scheduled email sending on every plan.
- You get unlimited users and access to all integrations on every plan.
Choose Databox if
- You can add unlimited users on its Agency plan.
- You can reach your data from AI tools through its MCP server on paid plans.
- You can start on a free plan with 3 data sources and 1 dashboard before paying.
Neither fits when
You need to change your ads, not only report on them. DashThis's pages describe no way to create campaigns from a chat. Madgicx creates campaigns, ad sets and ads from a chat, paused until you approve. Madgicx has ready-made and custom automation rules. Madgicx analyzes which creatives and lines of copy bring results on your live ads. Seats and ad generations are unlimited in every plan, from $45 a month.
How we compare: methodology
- How many data sources each connects and how reports are built.
- Whether reports can be white-labeled and sent on a schedule.
- What the price buys and how it grows with clients or data.
- What recent G2 reviewers praise and complain about.
Published by Madgicx, which competes with both tools. We use each vendor's pricing and product pages (dashthis.com and databox.com) and the most recent G2 reviews we could read, with dates listed below. This is our editorial view of fit, not independent test results. Confirm any capability not listed here with the vendor. DashThis was read on 5 November 2026. Databox's pricing page and its FAQ list different prices for some plans, so we show the pricing cards.
Frequently asked questions
How much do DashThis and Databox cost?
DashThis is from $44 a month, billed annually. Databox is free, paid from $71 a month. DashThis entry level: Individual: $44 a month billed yearly ($54 billed monthly), 3 dashboards and 15 data sources Databox entry level: Free: $0, with 1 user, 3 data sources and 1 dashboard. Analyst: $71 a month billed annually, 1 user, 5 sources.
Does DashThis have a free trial?
14-day free trial, with 10 dashboards free.
Does Databox have a free trial?
Its pricing page lists a free plan with no time limit and a 14-day trial of any paid plan, no credit card needed.
Does DashThis offer white-label dashboards?
Yes, on every plan. DashThis branding is removed from your dashboards.
Is Databox free?
It has a free plan with 1 user, 3 data sources and 1 dashboard. Paid plans start at $71 a month billed annually, per its pricing page.
Sources
- DashThis on G2, reviewed 5 November 2026
- DashThis pricing, reviewed 5 November 2026
- DashThis home page, reviewed 5 November 2026
- Databox on G2, reviewed 5 November 2026
- Databox pricing, reviewed 5 November 2026
- Databox home page, reviewed 5 November 2026
- Madgicx pricing, reviewed 5 November 2026
