Tired of wasting time trying to find a particular campaign or ad from a pile of hundreds of them? Follow these naming conventions for ad copy, visuals, campaigns, ad sets, and more.
When running A/B tests, statistical confidence is key. However, to truly validate an A/B test, you need more than just statistical confidence. Find out the four essential rules to ensure the validity of your tests.
Running an agency is no walk in the park. Learn how Madgicx, as a platform, can help boost your productivity and produce jaw-dropping results for your clients.
As we move towards a cookieless world, ad agencies need to modify their services in order to survive. Learn how to future-proof your agency by providing tracking infrastructure to clients.
Without Facebook retargeting ads, you're leaving money on the table. Learn how to create a solid retargeting strategy from start to finish with this guide.