No publishable AOV benchmark
Explore category insights and their sources below.
Madgicx Research & Labs
Wallet access does not establish a supply.
Explore category insights and their sources below.
Within Financial Services & Fintech
Aave's FAQ describes connecting a compatible wallet on the corresponding supported network before supplying assets. Wallet access and a supply transaction are different steps. Suggested measurement: count a connection separately from a confirmed supply, rather than treating both as funded protocol use.
Aave's FAQ distinguishes free signed messages, available for certain tokens and wallets, from onchain transactions that require network gas. Gas depends on network conditions and is non-refundable. A gas-free access claim would need to identify the particular action, token and wallet conditions.
Aave says withdrawal requires sufficient unborrowed liquidity. Its collateral-withdrawal explanation also says the funds cannot be actively used to borrow and the amount must not cause liquidation of borrow positions. These stated protocol constraints do not support an unrestricted instant-withdrawal promise.
Aave describes borrowing capacity as dependent on collateral value, available liquidity, asset parameters and health factor. Its liquidation guide says a health factor below 1 can trigger liquidation and that no universally safe factor exists. Suggested measurement: separate supplied assets from an opened borrow; neither establishes investment suitability.
No publishable AOV benchmark is available.
The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted.
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Research scope
Benchmark status reviewed 11 October 2026.
The exact category cohort does not support a publishable AOV aggregate.
Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Parent and sibling benchmarks are never substituted.
Individually authored category research. The brand directory is deferred for this private draft. Taxonomy membership does not establish benchmark coverage.
When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.