No publishable AOV benchmark
Explore category insights and their sources below.
Home & Local Services323 / 552
Madgicx Research & Labs
Plumbing Electrical Services
Qualify the inspection before counting a repair sale.
MADGICX / LABSINDUSTRY RESEARCH
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Scope & method
Within Home & Local Services
More in this industry. 5
Questions, answered.AOV, context & using this research7 answers
In this category
Why should a camera-inspection lead remain distinct from a drain-repair sale?
Mr. Rooter describes a waterproof camera used to inspect pipes for problems such as clogs, cracks and buildup. Measure inspection bookings and subsequent paid repairs separately; finding a problem is a different outcome from fixing it.
Should remodel inspection inquiries share the same campaign outcome as urgent drain faults?
Mr. Rooter lists property purchases and remodels alongside recurring drainage issues as reasons for camera inspections. Label the stated inspection purpose in lead reporting so planned-project demand and fault-driven demand can be compared.
What deliverable should electrical inspection ad copy name?
Mr. Electric says its safety check delivers a prioritized checklist of urgent concerns, improvements and possible upgrades. Describe that inspection deliverable and record follow-on work separately; an inspection booking does not establish an upgrade sale.
Can national plumbing-and-electrical service copy establish local campaign availability?
Mr. Electric states that independently operated local franchises may offer fewer or more services than its national list. Verify the advertised inspection with the serving location before directing local paid traffic to that offer.
Category research
Is an AOV benchmark available for this category?
No publishable AOV benchmark is available.
The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted.
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Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.
How should I cite a finding from this page?
When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.
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Connected industries.
Research scope
Small print.
Clear boundaries.
Evidence scope
Benchmark status reviewed 11 October 2026.
The exact category cohort does not support a publishable AOV aggregate.
Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Parent and sibling benchmarks are never substituted.
Category scope
Individually authored category research. The brand directory is deferred for this private draft. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.