Optimization AI Ads Analytics Why Madgicx? About Us Blog Careers Case Studies Events Pricing Login Try for Free
Find your marketPublic research
All industries04 / 552
Pearl held inside interlocking brushed-gold loops - Jewelry & Accessories Meta ads research by Madgicx Labs

Madgicx Research & Labs

Jewelry & Accessories

Median account AOV: $88.27 USD.

MADGICX / LABSINDUSTRY RESEARCH

Industry benchmarks

USD · Account AOV
$88.27

Average order value

Median account AOV · USD

$37.68 to $229.50Middle 50% of account AOVs
Reporting period unspecified · Snapshot read 2026-09-22Scope & method

Enter your average order value to see where it sits.

On your device
Sourced brand signal
Brilliant Earth logo - Jewelry brand example in Madgicx Labs Meta ads research

Brilliant Earth

+3.6%annual revenue growth
FY2025 · Brilliant Earth Group consolidated company

Public research · Separate from AOV

Within Jewelry & Accessories

Explore subcategories. 6

Questions, answered.AOV, context & using this research17 answers

In this industry

How should a high-ticket jewelry brand use these percentiles?

The median account AOV is $88.27; the upper edge of the middle 50% is $229.50. These are positions in the Jewelry & Accessories distribution. They do not establish separate targets for fashion jewelry, fine jewelry or bridal pieces.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
Is jewelry AOV an estimate of an engagement ring's price?

The $88.27 figure is the median account-level order value across Jewelry & Accessories. It is not a product-price estimate and should not be used to price an engagement ring or another individual piece.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
Can I read jewelry AOV as the cost of acquiring a customer?

AOV describes purchase value, not acquisition cost. Although cost per purchase is part of the saved AOV calculation, this page's AOV result is not a customer-acquisition-cost benchmark.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer

Read the benchmark

What is the average order value benchmark for Jewelry & Accessories?

The median account AOV for Jewelry & Accessories is $88.27 USD. This is the middle account-level average order value in the benchmark.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
What is the typical AOV range in Jewelry & Accessories?

The middle 50% of account AOVs runs from $37.68 to $229.50 USD. This is the interquartile range, not the minimum and maximum.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
What is the lower-quartile AOV?

The 25th-percentile account AOV is $37.68 USD. It marks the lower edge of the middle 50% of this distribution.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
What is the upper-quartile AOV?

The 75th-percentile account AOV is $229.50 USD. It marks the upper edge of the middle 50%, not a performance target.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
How is account AOV calculated for this benchmark?

Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer

Put it in context

Is this the mean AOV across all orders?

No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
What dates does this AOV benchmark cover?

The snapshot was read on 22 September 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
Which industry or subcategory does this benchmark cover?

This benchmark covers Jewelry & Accessories classifications at the industry root and its subcategories. It is an aggregated advertising-data benchmark, not a census of all businesses.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
How can I compare my AOV with this benchmark?

Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer
Does an above-median AOV mean better advertising performance?

The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.

USD · Equal-weight account aggregate. Snapshot read 22 September 2026; underlying reporting period not supplied.

Source Link to answer

Use this research

Are the listed brands the businesses behind the benchmark?

Inclusion does not indicate participation in the benchmark or a Madgicx customer relationship.

Source Link to answer
Can I use the industry AOV as a listed brand's AOV?

No brand-level AOV, customer affiliation or ad spend is inferred. Independent public brand references are separate from the aggregate benchmark.

Source Link to answer
Can I download this industry research?

The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.

Source Link to answer
How should I cite a finding from this page?

When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.

Source Link to answer

Independent public research

Explore brands

Public brand examples · Independently selected

DirectoryBrandSegmentEvidence
JewelrySource
Luxury accessoriesSource
Bags and accessoriesSource
JewelrySource
WatchesSource
Luxury accessoriesSource
Bags and accessoriesSource
Luxury accessoriesSource
Everyday accessoriesSource
Jewelry retailSource
Luxury accessoriesSource
Fine jewelrySource
WatchesSource
JewelrySource
Luxury accessoriesSource
Fine jewelrySource
Fine jewelrySource
Luxury accessoriesSource
WatchesSource
Fine jewelrySource
Luxury accessoriesSource
Luxury accessoriesSource
Fine jewelrySource
Fine jewelrySource
Luxury accessoriesSource
Bags and accessoriesSource
Fine jewelrySource
WatchesSource
Diamond jewelrySource
Travel accessoriesSource
Luxury accessoriesSource
Luxury accessoriesSource
Luxury accessoriesSource
Luxury accessoriesSource
Luxury accessoriesSource
Watches and accessoriesSource
Bags and accessoriesSource
Wearable accessoriesSource
EyewearSource
Jewelry and accessoriesSource
Luxury accessoriesSource
JewelrySource
Luxury accessoriesSource
Fine jewelrySource
Jewelry retailSource
Bags and accessoriesSource
WatchesSource
Fine jewelrySource
WatchesSource
WatchesSource
Jewelry retailSource
Bags and accessoriesSource
JewelrySource
Fine jewelrySource
Luxury accessoriesSource
Luxury accessoriesSource
Bags and accessoriesSource
WatchesSource
Luxury accessoriesSource
Luxury accessoriesSource
EyewearSource
Bags and accessoriesSource
JewelrySource
JewelrySource
Luxury accessoriesSource
WatchesSource
WatchesSource
EyewearSource
EyewearSource
WatchesSource
WatchesSource
WatchesSource
EyewearSource
Fine jewelrySource
Luxury accessoriesSource
EyewearSource
Travel accessoriesSource
Fine jewelrySource
WatchesSource
Luxury accessoriesSource
Travel accessoriesSource
WatchesSource
Jewelry retailSource
Bags and accessoriesSource
Crystal jewelrySource
WatchesSource
WatchesSource
JewelrySource
Fine jewelrySource
WatchesSource
WatchesSource
Bags and accessoriesSource
JewelrySource
Travel accessoriesSource
WatchesSource
Luxury accessoriesSource
Luxury accessoriesSource
Luxury accessoriesSource
EyewearSource
Jewelry retailSource

Inclusion does not indicate participation in the benchmark or a Madgicx customer relationship.

Behind the numbers

Small print.
Clear boundaries.

Benchmark scope

Benchmark snapshot read 22 September 2026.

Equal-weight account aggregate · Reporting period not supplied

Median and middle 50% of account-level average order values in this industry. Each account value is purchase ROAS multiplied by cost per purchase in USD. Includes successful classifications at the industry root and its subcategories, including manual corrections, with positive spend, purchases, ROAS and cost per purchase. Accounts are counted once. Accounts receive equal weight. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is an aggregated advertising-data benchmark, not a census of all businesses. Comparison colors describe position in the account AOV distribution, not profitability. Your entered amount stays on this page.

Growth and heat evidence

Growth figures require a named public source, reporting period and business scope. Brand heat is a separate attention signal. Missing evidence stays unavailable; this directory is not a ranking of the world’s fastest-growing brands. Check each fact sheet for dates and sources.

Brand research and industry taxonomy

Independent public brand references are separate from the aggregate benchmark. No brand-level AOV, customer affiliation or ad spend is inferred. Brand marks identify the subjects of research; they do not imply endorsement. The industry hierarchy was checked in October 2026; taxonomy coverage does not establish benchmark coverage.

Exports & citation detailsMarkdown · JSON · Embed

When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.

Benchmark embed preview

External embedding stays locked during private review.

Ready to copy

Select the text, then use your device’s Copy command.

Find your market
Explore the spectrum
70 industries · 482 subcategoriesOpen the index ↗