No publishable AOV benchmark
Explore category insights and their sources below.
Madgicx Research & Labs
Packaging artwork, production constraints and barcode fit.
Explore category insights and their sources below.
Within Arts Design & Creative Services
Tell the designer which physical applications, source materials and constraints matter before concept work. AIGA frames those as discovery inputs that should be recorded in the brief.
Placement and surrounding space affect scanning. GS1 US generally describes a lower-right back position for checkout items and cautions against package edges and uneven print surfaces.
Do not assume so. GS1 US warns that scaling or truncating barcode artwork can affect scan quality, and calls for clear quiet zones at both sides.
List the artwork files and exports, approver, review stages and unresolved production constraints. AIGA recommends these as proposal and handoff questions, without prescribing one universal package.
No publishable AOV benchmark is available.
The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted.
The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.
When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.
Research scope
Benchmark status reviewed 11 October 2026.
The exact category cohort does not support a publishable AOV aggregate.
Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Parent and sibling benchmarks are never substituted.
Individually authored category research. The brand directory is deferred for this private draft. Taxonomy membership does not establish benchmark coverage.
When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.