AdStellar vs Optmyzr: AI Media Buyer for Meta Ads or Google Ads Optimization and Rules
AdStellar fits teams that want an AI agent to build, launch and adjust Meta campaigns from plain-English instructions. Optmyzr fits PPC teams and agencies that manage Google Ads first and want rules, reports and campaign tools in one place.
Choose AdStellar if you want an AI media buyer for Meta that creates ads, launches campaigns and follows rules you write in plain English. Choose Optmyzr if you run mostly Google Ads and want scheduled rules, reports and an AI assistant, with Meta tools alongside. If you also need alerts on your ad account, Madgicx does that, from $45 a month.
See how we reached this recommendation| AdStellar | Optmyzr | |
|---|---|---|
| How you pay | One plan, TeamOne, at $100 a month, with AI credits at $2 per 1,000. The page shows 50,000 credits a month by default. | Essentials and Premium plans, priced by your monthly ad spend in euros. At the lowest spend bracket (up to EUR 25K), Essentials is EUR 209 a month billed annually or EUR 299 billed monthly, and Premium is EUR 272 or EUR 389. Enterprise is custom. |
| Free plan or trial |
7-day free trial with $100 in free credits, and $0 due today.
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A 14-day free trial on Essentials and Premium, with no credit card required, according to its pricing page.
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| Rules and automation |
Its home page says you set rules in plain English and the agent follows them on every build, pausing waste and scaling winners.
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A Rule Engine runs weekly or monthly on Essentials, daily on Premium and hourly on request on Enterprise. Its pricing page also lists a Social Rule Engine.
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| AI actions and agents |
An AI media buyer with memory that analyzes performance, adjusts budgets and creates and launches ads from a chat.
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An AI Sidekick assistant, limited on Essentials and full on Premium and Enterprise, plus AI performance summaries and account insights.
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| Building and launching campaigns |
An AI Campaign Builder and Bulk Ad Launch push campaigns to Meta in one click. Manual builds are free.
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A Rapid Campaign Launcher on every plan and a Social Campaign Manager for single accounts. Shopping and Performance Max management is not on Essentials.
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| Reporting and analysis |
Creative Analytics and AI Insights rank creatives, headlines, audiences and copy by ROAS, CTR, spend and conversions, with hourly syncs.
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Core reporting with weekly or monthly delivery on Essentials, daily delivery on Premium and custom reports on Enterprise, plus Social Reports.
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| Ad platforms covered |
Launches go to Meta only. Its pages also list integrations such as Slack, Notion and Cometly.
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Google Ads is the core platform. Its pages also list Meta, LinkedIn, Microsoft Ads and Amazon Ads, and say Meta and LinkedIn tools come with every plan.
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| G2 rating | No G2 rating found | 4.7 from 143 reviews |
Where they differ
How the price grows
AdStellar: The plan is $100 a month, and AI credits cost $2 per 1,000, so the bill grows with the credits you use. Team members and ad accounts are unlimited. Optmyzr: The price follows your monthly ad spend, with brackets from EUR 25K up to EUR 500K and above. Annual billing takes 30% off, and higher plans add faster rule schedules and more tools.
Who each is built for
AdStellar: AdStellar is built for performance teams and agencies running Meta ads. Its home page cites 4,400+ brands and agencies, which is its own claim. Optmyzr: Optmyzr is built for PPC specialists and agencies that run many Google Ads accounts. It also offers tools for Meta and LinkedIn.
How each one works
AdStellar: You chat with an agent that analyzes your account, creates image, video and UGC-style ads and launches them to Meta. It works from rules you write in plain English. Optmyzr: You set up rules, reports and optimizations that run on a schedule, and an AI Sidekick answers questions about your account. Google Ads is its first platform, with a Meta rule engine added.
What reviewers say
AdStellar: G2 shows no reviews yet for AdStellar. Optmyzr: G2 lists 4.7 from 143 reviews.
Price
| Example | AdStellar | Optmyzr |
|---|---|---|
| Entry level | TeamOne at $100 a month with 50,000 AI credits shown by default | Essentials, from EUR 209 a month billed annually (EUR 299 monthly) at the lowest spend bracket: up to 25 ad accounts, with core social tools and a weekly or monthly Rule Engine |
| Mid level | Higher credit volumes on the same plan; its page labels 250,000 credits as most popular | Premium, from EUR 272 a month billed annually (EUR 389 monthly): unlimited ad accounts, complete social tools, a daily Rule Engine and the full AI Sidekick |
| Larger or custom | No larger plan: every feature is in one plan, and credit volume is yours to change each month | Enterprise, custom: unlimited ad accounts under a fair use policy, API access, custom integrations and a dedicated account manager |
Our verdict
Choose AdStellar if
- You get unlimited team members, ad accounts and campaign launches in one plan.
- You get a 7-day trial with $100 in free credits and monthly billing with no annual contract.
- You get an AI agent that builds and launches Meta campaigns from a chat.
Choose Optmyzr if
- You can manage Google Ads, Microsoft Ads and Meta from one tool.
- You get a 14-day free trial with no credit card.
- You get a Rule Engine that runs on a schedule from weekly up to hourly on request.
Neither fits when
You need rules and AI actions that work on your Meta ads, with every change approved by you. AdStellar's pages describe no alerts for changes in your ad account. Optmyzr's pages describe no way to create campaigns from a chat. Madgicx sends alerts when something changes in your ad account. Madgicx has ready-made and AI audiences. Madgicx creates campaigns, ad sets and ads from a chat, paused until you approve. Seats and ad generations are unlimited in every plan, from $45 a month.
How we compare: methodology
- How each tool automates: rules, AI actions or both.
- Which ad platforms each covers and how campaigns get built.
- What the price buys and how it grows.
- What recent G2 reviewers praise and complain about.
Published by Madgicx, which competes with both tools. We use each vendor's pricing and product pages (adstellar.ai and optmyzr.com) and the most recent G2 reviews we could read, with dates listed below. This is our editorial view of fit, not independent test results. Confirm any capability not listed here with the vendor. AdStellar's pricing and home page were read on 5 November 2026. Optmyzr shows its prices in euros and sets them by a monthly ad spend selector. The figures here are for the lowest bracket.
Frequently asked questions
How much do AdStellar and Optmyzr cost?
AdStellar is from $100 a month. Optmyzr is from EUR 209 a month billed annually. AdStellar entry level: TeamOne at $100 a month with 50,000 AI credits shown by default Optmyzr entry level: Essentials, from EUR 209 a month billed annually (EUR 299 monthly) at the lowest spend bracket: up to 25 ad accounts, with core social tools and a weekly or monthly Rule Engine
Does AdStellar have a free trial?
7-day free trial with $100 in free credits, and $0 due today.
Does Optmyzr have a free trial?
A 14-day free trial on Essentials and Premium, with no credit card required, according to its pricing page.
Does AdStellar work with Google Ads?
Its pages describe launching campaigns to Meta only. We saw no other ad platform named for launches.
Does Optmyzr work with Meta ads?
Yes. Its pricing page says Meta and LinkedIn tools come with every plan, including a Social Rule Engine, a Social Campaign Manager and Social Reports. Google Ads remains its core platform.
Sources
- AdStellar on G2, reviewed 5 November 2026
- AdStellar pricing, reviewed 5 November 2026
- AdStellar home page, reviewed 5 November 2026
- Optmyzr on G2, reviewed 5 November 2026
- Optmyzr pricing, reviewed 5 November 2026
- Madgicx pricing, reviewed 5 November 2026
