Packaged Food Products

FDA's food-allergy page describes ingredient labeling and additional allergen information for relevant packaged foods. A merchandising image can complement those details, but it cannot replace the applicable product label. Avoid turning a broad dietary preference into a claim that a product is safe for an individual buyer.

Graza describes Sizzle as a cooking oil and Drizzle as an oil for finishing rather than heating. A pan demonstration and a finishing drizzle therefore communicate different intended uses. Keep the promoted variant identifiable and analyze its own orders instead of treating all olive-oil purchases as the same product intent.

Huel's preparation guide calls for pack-specific water quantities, stirring, microwave steps and a rest period. A short creative can show the actual sequence rather than imply that the sealed pouch is ready to eat. Follow the chosen pack's instructions; the cited process is not universal across every Huel format.

Annie's product page describes a shelf-stable macaroni mix with servings per container and distinguishes its packaged serving information. Those details describe one product's quantity and preparation context. They do not tell us how many packs a buyer orders, what else is in the basket or the account-level AOV in the saved aggregate.

The median account AOV for Packaged Food Products is $41.15 USD. This is the middle account-level average order value in the benchmark.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

The middle 50% of account AOVs runs from $15.78 to $67.77 USD. This is the interquartile range, not the minimum and maximum.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

The 25th-percentile account AOV is $15.78 USD. It marks the lower edge of the middle 50% of this distribution.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

The 75th-percentile account AOV is $67.77 USD. It marks the upper edge of the middle 50%, not a performance target.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

The snapshot was read on 11 October 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

This benchmark covers exact Packaged Food Products classifications under Food & Beverage Products. It excludes the parent industry and sibling subcategories.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.

USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.

The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.

When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.