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AI for small business
AI Marketing
13 min
May 26, 2025
Where, When, and How to Implement AI for a Small Business

Discover practical ways to implement AI for small business success—boost efficiency, reduce costs, and enhance customer experiences with the right AI tools.

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Facebook Ads
40 mins
Mar 31, 2025
Top Facebook Updates to Get Excited About (2025 Edition)
Social media marketing
15 min
Sep 17, 2024
The Complete List of 15 Top Marketing Apps in 2024
Advertising Design
30 mins
Jan 17, 2024
2025 Facebook Ad Size & Specs – Because Size Matters
Facebook Ads
14 mins
Oct 18, 2023
The Essential Guide to Navigating Meta (Facebook) Ads Manager

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average conversion rate for Facebook ads
Facebook Analytics
13 min
June 18, 2024
What is the Average Conversion Rate for Facebook Ads?

Are you puzzled by your FB conversion rate? Is it good or bad? Discover the average conversion rate for Facebook ads and tips on improving yours.

Impressions on Instagram
Instagram Ads
9 min
June 14, 2024
What Are Impressions on Instagram, and What Do They Mean?

What’s the deal with impressions on Instagram? Find out why they matter for your brand's visibility and engagement, and learn how to get more of them.

Meta Generative AI
AI Marketing
3 min
June 14, 2024
Meta Generative AI: New Features for Ads ✨

Meta's new generative AI features create variations of your ads from your original creative assets. See how your brand can benefit from this new addition.

Meta lowers learning phase requirement for select campaigns
Facebook Ads
4 min
June 9, 2024
Meta Lowers Learning Phase Requirement for Select Campaigns

Exciting news from Meta! They’ve reduced the learning phase event requirement for some campaigns. Here's what you need to know.

Facebook metrics
Facebook Analytics
13 mins
June 3, 2024
20 Facebook Metrics to Track (According to Experts)

Discover the 20 most crucial Facebook metrics your business must focus on, according to industry experts. From engagement to ads, learn which ones matter.

Average CPC on Facebook
Facebook Ads
13 min
June 3, 2024
Is Your Average CPC on Facebook Too High? You’re Not Alone

Perplexed by your high average CPC on Facebook? Read on to learn what it is, industry benchmarks, what can affect it, and discover tactics to lower yours.

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