All blog posts

Advertising Design

Split Testing Definition
Advertising Design
11 min
February 19, 2026
Split Testing Definition: A Practical Guide for Advertisers

Need a clear split testing definition? Learn what split testing is, how it works, and see examples of A/B vs. multivariate tests to improve your ad campaigns.

a/b testing
Advertising Design
12 min
February 18, 2026
7-Step A/B Testing Framework for Agencies to Get Results

Master A/B testing for your agency with our 7-step framework. Learn how to handle inconclusive results, report wins, and build a testing program that retains clients.

a/b testing statistics
Advertising Design
11 min
February 18, 2026
7 Essential A/B Testing Statistics for Ad Agencies

Explore crucial A/B testing statistics to optimize your ad campaigns. Learn key data points on win rates, statistical significance, and what tests drive ROI. 

a/b testing application
Advertising Design
10 min
February 18, 2026
11 A/B Testing Applications for Agencies to Drive Profit

Find the top A/B testing application for your agency. We review 11 tools, focusing on profit-driven metrics, multi-client reporting, and scalability.

a/b testing examples
Advertising Design
12 min
February 17, 2026
15 A/B Testing Examples That Drive Real Results

Discover 15 proven A/B testing examples for e-commerce, B2B, and low-traffic sites. Learn how to run tests that drive client wins and deliver real results. 

concept testing marketing
Advertising Design
12 min
February 17, 2026
How to Validate Ideas With Concept Testing Marketing

Master concept testing marketing to validate ad ideas before you spend. Learn how to de-risk client budgets, scale winning ads, and prove your agency's value. 

You scrolled so far. You want this. Trust us.

Try for Free ($0 Trial)
View Pricing