All blog posts

Tracking and Attribution

Facebook pixel helper
7 min
Oct 20, 2023
October 20, 2023
Troubleshoot Pixel Problems with the Meta (Facebook) Pixel Helper

Use the Meta (Facebook) Pixel Helper extension to troubleshoot Pixel issues to ensure it works. Gather analytics, track web activity, and create new audiences.

First-party data
10 min
Oct 6, 2023
October 6, 2023
First-Party Data: The Future of Privacy-Smart Marketing

Discover effective strategies for first-party data collection and unlock the full potential of personalized marketing while navigating privacy concerns.

Where do I find my Meta (Facebook) Pixel ID?
3 min
Sep 27, 2023
September 27, 2023
Where Do I Find My Meta (Facebook) Pixel ID?

Can't find your Meta (Facebook) Pixel ID in Ads Manager? This quick guide sets you on the path to easily tracking your ad performance and conversions.

iOS 17, the Privacy Sandbox: The Cookieless Future Is Here
2 mins
Sep 26, 2023
September 26, 2023
iOS 17, the Privacy Sandbox: The Cookieless Future Is Here

The clouds are gathering as Apple announces another privacy update (iOS17) and Google is about to remove third-party cookies. How can you save your tracking?

Facebook pixel (Meta pixel)
21 mins
Jun 14, 2023
March 23, 2022
Don't Advertise without the Meta Pixel (AKA Facebook Pixel)!

Discover how to install the Meta (or Facebook) Pixel, track website actions, and increase your Facebook ad ROI with this guide.

Facebook Pixel Shopify
14 mins
May 30, 2023
October 20, 2021
How to Install a Meta (Facebook) Pixel on Shopify

Learn how to install the Facebook Pixel on Shopify to optimize your ads, track customer behavior, and drive more sales.

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