ChatGPT is an incredible tool...if you know how to use it correctly. Steal these 80 ChatGPT prompts for marketing and increase your marketing efficiency today.
We've all been beaten over the head with how great ChatGPT is for marketing at this point. However, it can be tough to get anything useful at all out of the tool if you can't find the right words to get what you want out of it.
In this post, we'll be covering the top 80 ChatGPT prompts for marketing across all aspects of business, including social media, email marketing, copywriting, landing page design and content, and even marketing strategy.
With these tools in hand, you'll be on your way to impressing your boss (and increasing your content output) in no time.
Factors to consider when using ChatGPT prompts for marketing
I always preface my positive blog introductions with a "before you dive in.” Today, I see no good reason not to continue that tradition.
Before we jump into the prompts themselves, I just want to cover a few key things you need to keep in mind to get the results you're looking for.
Consider your target audience
When you create generic messaging, you get generic results. And with the plethora of marketers who will be using the exact same tool, it's just a matter of time before we start seeing the same content repeated across most sites.
The answer? Making sure to personalize the content for your audience.
In the prompts below, you'll notice I leave a field for <TARGET AUDIENCE> with nearly every prompt. This is because defining your ICP as a whole is critical to your entire marketing efforts. This goes double when you're using a tool that will mass-produce generic content in an instant.
Add your brand personality
Even with the release of the GPT-4 model, it's pretty easy to tell what was written by AI and what wasn't. A lot of this can be directly attributed to what's called the tone of voice.
The tone of voice simply refers to the way your message comes across to the recipient. When speaking with someone, you can come across as light-hearted (using jokes and a 'happy' inflection), dry and formal, or anything in between.
The same is true for the messaging you use to speak to your audience.
In the prompts below, I'd encourage you to add your brand's tone of voice, especially when using them for any copywriting purposes. This will help create more unique content that fits your brand's identity and is less likely to be immediately recognized as AI-generated.
Remember to measure success
With every single marketing initiative we undertake, we must always be able to answer the all-important question:
"How will I measure success with this tactic?"
ChatGPT is no different in this regard. When using ChatGPT for your content or tactics, be sure to run A/B tests against content created without the tool, and keep in mind your overall marketing KPIs.
ChatGPT prompts for marketing
ChatGPT prompts for social media marketing
- Create an engaging Twitter thread on the topic of <insert topic>. Include <NUMBER> threads. Include related hashtags.
- Create <NUMBER> Instagram Story and Reels ideas for a <insert type of company> company that would be relevant to <TARGET AUDIENCE>.
- Create a <NUMBER>-month social media calendar for <INSERT TOPIC> with a goal of <INSERT GOAL>.
- Create a YouTube Channel description for a <COMPANY TYPE> company that targets <TARGET AUDIENCE>.
- Create <NUMBER> YouTube video strategies to <GOAL> for a <COMPANY TYPE> company.
- Create <NUMBER> engaging TikTok post ideas for a <COMPANY TYPE> company. Include relevant hashtags.
- Create <NUMBER> surprising infographic ideas on <TOPICS> that would be useful for <TARGET AUDIENCE>.
- Create persuasive <NUMBER> <PLATFORM> post ideas to encourage <TARGET AUDIENCE> to <GOAL>. Include relevant hashtags.
- Create an informative carousel post with <NUMBER> slides based on this blog post: <BLOG URL>. Add a CTA to read the original blog post on the last slide.
ChatGPT prompts for advertising
- Write a captivating headline for our Facebook ad promoting <PRODUCT>, ensuring it grabs the attention of our target audience and conveys the main benefit or unique selling point. Our target audience is <TARGET AUDIENCE>. Our benefits are <BENEFITS>.
- Craft a concise and persuasive ad copy for our Google Ads campaign targeting <KEYWORD>, focusing on the key features and advantages of <PRODUCT> based on this URL: <URL>
- Develop a compelling LinkedIn ad for <PRODUCT> aimed at <TARGET AUDIENCE>, emphasizing the value proposition of <VALUE> and how it addresses their specific needs and pain points.
- Create a strong call-to-action (CTA) for our Facebook ad that encourages users to click through to learn more about <PRODUCT> and take advantage of a limited-time offer of <OFFER>.
- Compose an engaging and informative ad copy for our Google Ads campaign targeting <KEYWORD>, incorporating relevant ad extensions and ensuring the content is aligned with our target audience's search intent.
- Write a persuasive LinkedIn ad for <PRODUCT> targeting <TARGET AUDIENCE>, focusing on the unique benefits and how it can help drive success in their specific roles. The unique benefits should include <BENEFITS>.
- Develop a series of attention-grabbing headlines for our Facebook Carousel ad promoting <PRODUCT>, with each headline highlighting a different feature or benefit that appeals to our target audience. Use this product page as a guide: <URL>
- Craft a compelling ad copy for our Google Ads Remarketing campaign, targeting users who have previously visited our website and creating a sense of urgency, as well as adding our offer for exclusive promotion to entice them to take action. The offer is <OFFER>.
- Create a LinkedIn InMail ad script that effectively promotes <PRODUCT> in a personalized and professional manner, focusing on the value proposition and inviting recipients to <GOAL>.
- Compose a visually appealing and engaging ad creative for our Facebook video ad campaign, showcasing <PRODUCT> in action and highlighting the key features and benefits that set it apart from competitors. The key features are <FEATURES>. The benefits that set it apart from competitors are <BENEFITS>.
ChatGPT prompts for video ad scripts
- Introduce the unique selling points of <PRODUCT> in a 30-second video ad script that showcases its products/services. Use the product features in this URL as a guide: <URL>
- Craft a 45-second video ad script for <PRODUCT> that highlights the company's eco-friendly initiatives and green practices. The green practices are <PRACTICES>.
- Write a compelling 60-second video ad script for <PRODUCT> that focuses on the personal stories of satisfied customers. Use testimonials found on this site: <URL>
- Compose a 45-second video ad script for <PRODUCT> that captures the essence of its brand identity and mission. The mission is <MISSION>.
- Create a 45-second video ad script for <COMPANY> that showcases our commitment to customer service and satisfaction. Use the following satisfaction guarantees: <GUARANTEES>.
- Write a 60-second video ad script for <COMPANY> that highlights its industry expertise and the benefits of partnering with them.Our industry expertise is <EXPERTISE>. The benefits of partnering with us are <BENEFITS>.
- Craft a 30-second video ad script for <PRODUCT> that focuses on its competitive pricing and special offers. Our special offers are <OFFERS>.
- Develop a 45-second video ad script for <COMPANY> that emphasizes our community involvement and support for local causes. The community involvement includes <ACTIVITIES>. The local causes supported are <CAUSES>
- Create a 60-second video ad script for <COMPANY> that showcases its wide range of products/services and the value they provide. Our products and services are <PRODUCTS AND SERVICES>.
- Write a 30-second video ad script for <COMPANY> that highlights the company's innovation and cutting-edge features. Use the features mentioned on this page: <URL>.
ChatGPT prompts for copywriting
- Write an engaging headline that highlights the key benefit of our product, <PRODUCT>, and sparks curiosity in potential customers. Our customers are <TARGET AUDIENCE>.
- Craft a compelling call-to-action for our email campaign that encourages subscribers to take advantage of our limited-time offer on <PRODUCT>.
- Describe the unique selling points of our product <PRODUCT>, in a concise and captivating way for use in social media ad copy. Use the product description from this website as a basis: <URL>
- Create a persuasive product description for our new product,<PRODUCT>, that focuses on the problems it solves and the value it brings to customers. Use this webpage as inspiration: <URL>
- Develop a captivating slogan for our brand, <BRAND NAME>, that communicates our core values and mission in a memorable way. Our core values are <VALUES> and our mission is <MISSION>.
- Compose an attention-grabbing opening line for our landing page that quickly captures the essence of <PRODUCT> and motivates visitors to learn more. Use this page as inspiration: <URL>
- Write a series of three engaging and informative bullet points highlighting the key features of <PRODUCT> for use in a product listing. Our key features are <FEATURES>.
- Create a persuasive testimonial from a satisfied customer for <PRODUCT> that showcases the benefits they experienced and encourages potential customers to purchase.
- Craft an email subject line that grabs the reader's attention and entices them to open the email to learn more about <GOAL>.
- Develop a short and snappy tagline for our new marketing campaign that captures the campaign's main message and intrigues the target audience. Our main message is <MESSAGE>. Our target audience is <TARGET AUDIENCE>.
ChatGPT prompts for landing pages
- Write a compelling headline for our landing page that captures the primary advantage of <PRODUCT> and instantly grabs the attention of website visitors. Use a <TONE> tone.
- Craft an engaging and persuasive subheading for our landing page that complements the main headline and provides additional context about <PRODUCT>. Our main headline is <HEADLINE>
- Create an enticing call-to-action (CTA) for our landing page that motivates visitors to take the next step of <GOAL>.
- Compose a concise and captivating introduction for our landing page that quickly communicates the core benefits of <PRODUCT> and encourages visitors to continue to read the page. Our benefits are <BENEFITS>.
- Develop a series of three to five benefit-focused bullet points for our landing page that showcase the key advantages of using <PRODUCT>. Our key advantages are <ADVANTAGES>.
- Create an outline for a landing page about <TOPIC> with the goal of getting the reader to <GOAL>.
- Craft a compelling 'About Us' or 'Our Story' section for our landing page that communicates the mission, values, and unique aspects of our brand. Our mission is <MISSION>. Our values are <VALUES>. Our unique aspects are <ASPECTS>.
- Create a clear and concise 'How It Works' or 'Features' section for our landing page that effectively demonstrates the functionality and benefits of <PRODUCT>. Use content from this URL as a basis: <URL>.
- Compose an engaging and informative 'FAQ' section for our landing page that addresses common questions and concerns potential customers may have about <PRODUCT>.
- Develop a strong closing statement or summary for our landing page that reinforces the key benefits and value proposition of <PRODUCT> and prompts visitors to <GOAL>.
ChatGPT prompts for email marketing
- Draft an email to send to customers who have not purchased from <URL> in 6 months. Include an offer of <OFFER>.
- Create a 3-email lead nurture sequence outline for <TOPIC>. The first email should be an overview of <PRODUCT>. The second email should list our benefits, which are <BENEFITS>. The third email should convince users to <GOAL>.
- Create a sales email for customers who have shown interest in <PRODUCT>. Include a CTA of <GOAL>. Use a <TONE> tone.
- Write a captivating email subject line that grabs the recipient's attention and entices them to open the email to learn more about <TOPIC>.
- Craft an engaging and persuasive introduction for our promotional email that quickly captures the essence of <PRODUCT> and motivates recipients to keep reading.
- Create an enticing call-to-action for our email campaign that encourages subscribers to take advantage of a special offer or limited-time promotion on <PRODUCT>. The offer is <OFFER>.
- Compose a concise and informative product or service spotlight section for our email newsletter that showcases the unique features and benefits of <PRODUCT>. Use this product page as inspiration: <URL>.
- Develop a personalized and authentic customer success story for our email campaign that demonstrates the positive impact <PRODUCT> has had on a customer's life or business. The client's name is <CLIENT>, and the positive impacts are <IMPACTS>.
- Write a compelling announcement for our email subscribers about an upcoming event, webinar, or product launch related to <PRODUCT>, highlighting key details and benefits. The key details are <DETAILS>. The benefits are <BENEFITS>.
- Craft a valuable and informative content piece for our email newsletter, such as a how-to guide, tips and tricks, or industry insights, related to <PRODUCT>.
ChatGPT prompts for SEO
- Create a list of the top <NUMBER> SEO keywords for a <COMPANY TYPE> product launch, including long-tail and high-performing keywords. Use inspiration from this URL: <URL>. Encourage users to <GOAL>.
- Write a compelling and SEO-friendly title for our blog post about <TOPIC>, incorporating the primary keyword while ensuring it is engaging and accurately represents the content.
- Craft a concise and informative meta description for our web page about <PRODUCT>, incorporating relevant keywords and effectively summarizing the page's content to entice searchers to click.
- Create a well-researched and optimized long-form article on <TOPIC>, incorporating target keywords and related phrases in a natural and reader-friendly manner. Include a word limit of <LIMIT>. Include the following keywords <KEYWORDS>.
- Compose a list of 5-10 target keywords and long-tail phrases for our upcoming content piece on <TOPIC>, considering search volume, competition, and relevance to our target audience. Our target audience is <AUDIENCE>.
- Develop an SEO-optimized content outline for a comprehensive guide on <TOPIC>, including relevant headings and subheadings that incorporate target keywords and address key aspects of the subject matter.
- Write an engaging and keyword-rich introduction for our blog post about <TOPIC>, ensuring it is informative, attention-grabbing, and sets the tone for the rest of the article.
- Craft a series of SEO-friendly and shareable social media posts to promote our recent blog post on <TOPIC>, incorporating relevant hashtags and keywords to increase visibility and engagement.
- Create an internal linking strategy for our website content, identifying opportunities to link between relevant pages and articles to improve the user experience and boost SEO performance. Our website is: <URL>.
- Compose a set of 5-10 optimized and attention-grabbing headlines for our upcoming article on <TOPIC>, incorporating target keywords while appealing to both search engines and human readers.
ChatGPT prompts for marketing strategy
- Create a <NUMBER>-month content calendar for a <COMPANY TYPE> company. Include <FORMATS>. Include <NUMBER> pieces of content per week.
*Formats can be your typical marketing activities like social media posts, webinars, LinkedIn Lives, blog posts, etc.
- Create a list of the top <NUMBER> competitors for <COMPANY NAME>.
- Discuss the key objectives and goals of our upcoming marketing campaign for <PRODUCT>, taking into account factors such as target audience, desired outcomes, and budget constraints. Our target audience is <AUDIENCE>. Our desired outcomes are <GOALS>. Our budget is <BUDGET>.
- Identify and analyze the primary target audience segments for <PRODUCT>, considering demographics, psychographics, and buyer behavior to inform our marketing strategy.
- Examine the competitive landscape for <PRODUCT>, identifying key competitors, their strengths and weaknesses, and potential opportunities for differentiation and growth.
- Develop a comprehensive multi-channel marketing plan for<PRODUCT>, outlining the specific tactics and strategies for each channel, including but not limited to, social media, content marketing, email marketing, and paid advertising.
- Create a detailed content marketing strategy for <PRODUCT>, including content topics, formats, and distribution channels that align with our target audience and marketing objectives.
- Create a plan for potential partnerships, collaborations, or co-marketing opportunities that could help amplify our marketing efforts for <PRODUCT> and reach new audiences.
- Outline a plan for tracking and measuring the success of our marketing initiatives for <PRODUCT>, including the key performance indicators and analytics tools we should utilize to assess campaign performance.
- Create a budget allocation plan for our marketing campaign, considering factors such as channel effectiveness, return on investment, and overall marketing goals for <PRODUCT>. Our overall marketing goals are <GOALS>.
- Discuss potential marketing challenges or obstacles we may face when promoting <PRODUCT>, and propose potential solutions or mitigation strategies to overcome these challenges.
ChatGPT is pretty much the superhero of marketing now—it's got a bunch of powers, but like any superhero, it's got its own kryptonite. While it's been a game-changer for marketers by slashing content creation time, there's also the risk of drowning in a flood of AI-generated stuff that's, well, kinda samey.
If you wanna ride the ChatGPT wave, know your audience, set your marketing goals, and play around with different prompts to find your groove. Pre-made templates and tweaks can be your best friend, making sure your content's on point.
In the future, ChatGPT can only get better. We'll see more human-like creativity and expanding more than ever before to integrate seamlessly with other AI marketing tools for even smoother sailing.
That being said, it's on marketers to find that sweet spot between robot help and human touch to make their campaigns soar like never before.
If ChatGPT is your personal assistant, Madgicx's AI is your personal media buyer: it audits your ad account 24/7, tells you exactly what to do to optimize results, and prepares everything you need to implement those recommended actions at the click of a button. Try it now 👇
Tory is a digital marketing specialist and the current Marketing Manager of Breadcrumbs.io. She's been featured in various high-profile marketing blogs like Hootsuite, AdEspresso, and Databox and holds certificates for both Google and Facebook Ads. In her spare time, she gardens and paints from her house in the Florida panhandle.