{
  "name": "Electric Micromobility Sales",
  "edition_label": "October 2026",
  "edition_updated_at": "2026-10-11",
  "slug": "electric-micromobility-sales",
  "kind": "subcategory",
  "parent_slug": "vehicle-sales-transportation-products",
  "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales",
  "scope": "Category research. Verified account AOV aggregate supplied separately.",
  "directory_status": "deferred",
  "page_readiness": "published",
  "directory_notice": null,
  "benchmark": {
    "status": "verified_aggregate",
    "slug": "electric-micromobility-sales",
    "parent_slug": "vehicle-sales-transportation-products",
    "cohort_scope": "exact_child",
    "median_aov_usd": 1151.57,
    "p25_aov_usd": 571.86,
    "p75_aov_usd": 1832.8,
    "metric_window": null,
    "scope_label": "Equal-weight account aggregate · Reporting period not supplied",
    "methodology": "Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census.",
    "read_at": "2026-10-11T14:12:28.221736+00:00",
    "period_label": "Dated snapshot · underlying reporting period not supplied",
    "citation": "Madgicx Research & Labs. Electric Micromobility Sales account AOV: median $1,151.57; middle 50% $571.86–$1,832.80. Snapshot read 2026-10-11T14:12:28.221736+00:00; underlying reporting period not supplied. https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark",
    "source": {
      "name": "Madgicx Research & Labs",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    }
  },
  "metric_definitions": [],
  "metric_definitions_scope": "Definitions only; no ACV, MRR or ARPU benchmark or measured correlation is supplied.",
  "brands": null,
  "answers": [
    {
      "group": "In this category",
      "id": "answer-transportutilitiesvehicles1-electric-micromobility-sales-1",
      "question": "Which buyer qualification belongs in a Rad e-bike purchasing offer?",
      "text": "Rad's US terms, updated September 17, 2026, require purchasers to be at least 16 or their jurisdiction's age of legal majority, whichever is higher. Canada and other brands have separate terms. Suggested practice: retain this purchasing scope; it is not a universal riding-age or legal-eligibility rule.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-1",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Which buyer qualification belongs in a Rad e-bike purchasing offer? Rad's US terms, updated September 17, 2026, require purchasers to be at least 16 or their jurisdiction's age of legal majority, whichever is higher. Canada and other brands have separate terms. Suggested practice: retain this purchasing scope; it is not a universal riding-age or legal-eligibility rule.  Source: https://www.radpowerbikes.com/pages/terms-of-purchase Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-1",
      "source_url": "https://www.radpowerbikes.com/pages/terms-of-purchase"
    },
    {
      "group": "In this category",
      "id": "answer-transportutilitiesvehicles1-electric-micromobility-sales-2",
      "question": "Does a Rad online order confirmation mean the seller accepted the sale?",
      "text": "Rad's September 17, 2026 US terms describe an online e-bike order as an offer to buy and its email as receipt confirmation. Rad may decline or cancel afterward. Suggested practice: distinguish order submission, seller acceptance and shipping; customers also cannot modify or cancel online purchases once placed.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-2",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Does a Rad online order confirmation mean the seller accepted the sale? Rad's September 17, 2026 US terms describe an online e-bike order as an offer to buy and its email as receipt confirmation. Rad may decline or cancel afterward. Suggested practice: distinguish order submission, seller acceptance and shipping; customers also cannot modify or cancel online purchases once placed.  Source: https://www.radpowerbikes.com/pages/terms-of-purchase Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-2",
      "source_url": "https://www.radpowerbikes.com/pages/terms-of-purchase"
    },
    {
      "group": "In this category",
      "id": "answer-transportutilitiesvehicles1-electric-micromobility-sales-3",
      "question": "Where does Rad's free-bike-shipping claim apply?",
      "text": "Rad's September 17, 2026 US terms give free bike shipping within the contiguous US, with $400 per bike to qualified Alaska ZIP codes and $500 to qualified Hawaii ZIP codes. Territories, PO boxes and APO/FPO addresses are excluded. Suggested practice: qualify the destination before displaying free shipping.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-3",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Where does Rad's free-bike-shipping claim apply? Rad's September 17, 2026 US terms give free bike shipping within the contiguous US, with $400 per bike to qualified Alaska ZIP codes and $500 to qualified Hawaii ZIP codes. Territories, PO boxes and APO/FPO addresses are excluded. Suggested practice: qualify the destination before displaying free shipping.  Source: https://www.radpowerbikes.com/pages/terms-of-purchase Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-3",
      "source_url": "https://www.radpowerbikes.com/pages/terms-of-purchase"
    },
    {
      "group": "In this category",
      "id": "answer-transportutilitiesvehicles1-electric-micromobility-sales-4",
      "question": "Can a micromobility ad guarantee the published e-bike range?",
      "text": "Rad's September 17, 2026 US terms call range an estimate. Battery age, temperature, assist level, speed, payload and terrain can change actual range in either direction. Suggested practice: identify the relevant model and conditions before using a range example; the general estimate is not a guaranteed journey distance.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-4",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Can a micromobility ad guarantee the published e-bike range? Rad's September 17, 2026 US terms call range an estimate. Battery age, temperature, assist level, speed, payload and terrain can change actual range in either direction. Suggested practice: identify the relevant model and conditions before using a range example; the general estimate is not a guaranteed journey distance.  Source: https://www.radpowerbikes.com/pages/terms-of-purchase Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-transportutilitiesvehicles1-electric-micromobility-sales-4",
      "source_url": "https://www.radpowerbikes.com/pages/terms-of-purchase"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-median-aov",
      "question": "What is the average order value benchmark for Electric Micromobility Sales?",
      "text": "The median account AOV for Electric Micromobility Sales is $1,151.57 USD. This is the middle account-level average order value in the benchmark.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-median-aov",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. What is the average order value benchmark for Electric Micromobility Sales? The median account AOV for Electric Micromobility Sales is $1,151.57 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-median-aov",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-range",
      "question": "What is the typical AOV range in Electric Micromobility Sales?",
      "text": "The middle 50% of account AOVs runs from $571.86 to $1,832.80 USD. This is the interquartile range, not the minimum and maximum.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-aov-range",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. What is the typical AOV range in Electric Micromobility Sales? The middle 50% of account AOVs runs from $571.86 to $1,832.80 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-aov-range",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-lower-quartile-aov",
      "question": "What is the lower-quartile AOV?",
      "text": "The 25th-percentile account AOV is $571.86 USD. It marks the lower edge of the middle 50% of this distribution.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-lower-quartile-aov",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. What is the lower-quartile AOV? The 25th-percentile account AOV is $571.86 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-lower-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-upper-quartile-aov",
      "question": "What is the upper-quartile AOV?",
      "text": "The 75th-percentile account AOV is $1,832.80 USD. It marks the upper edge of the middle 50%, not a performance target.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-upper-quartile-aov",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. What is the upper-quartile AOV? The 75th-percentile account AOV is $1,832.80 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-upper-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-calculation",
      "question": "How is account AOV calculated for this benchmark?",
      "text": "Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-aov-calculation",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. How is account AOV calculated for this benchmark? Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-aov-calculation",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-median-or-mean",
      "question": "Is this the mean AOV across all orders?",
      "text": "No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-median-or-mean",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-median-or-mean",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-period",
      "question": "What dates does this AOV benchmark cover?",
      "text": "The snapshot was read on 11 October 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-benchmark-period",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. What dates does this AOV benchmark cover? The snapshot was read on 11 October 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-benchmark-period",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-coverage",
      "question": "Which industry or subcategory does this benchmark cover?",
      "text": "This benchmark covers exact Electric Micromobility Sales classifications under Vehicle Sales & Transportation Products. It excludes the parent industry and sibling subcategories.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-benchmark-coverage",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Which industry or subcategory does this benchmark cover? This benchmark covers exact Electric Micromobility Sales classifications under Vehicle Sales & Transportation Products. It excludes the parent industry and sibling subcategories. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-benchmark-coverage",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-compare-aov",
      "question": "How can I compare my AOV with this benchmark?",
      "text": "Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-compare-aov",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-compare-aov",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-aov-performance",
      "question": "Does an above-median AOV mean better advertising performance?",
      "text": "The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.",
      "context": "USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied.",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-aov-performance",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-aov-performance",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#benchmark"
    },
    {
      "group": "Use this research",
      "id": "answer-download-research",
      "question": "Can I download this industry research?",
      "text": "The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-download-research",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.  Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#reuse Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-download-research",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#reuse"
    },
    {
      "group": "Use this research",
      "id": "answer-cite-research",
      "question": "How should I cite a finding from this page?",
      "text": "When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-cite-research",
      "citation": "Madgicx Research & Labs. Electric Micromobility Sales. How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.  Source: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#reuse Answer: https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#answer-cite-research",
      "source_url": "https://madgicx.com/labs/industries/vehicle-sales-transportation-products/electric-micromobility-sales#reuse"
    }
  ]
}