# Life Purpose Coaching — Meta ads research Category research. Brand directory deferred. Edition: October 2026. Page updated: 2026-10-11. ## Account AOV aggregate - Median: $81.69 - Middle 50%: $23.63 to $149.86 - Status: verified_aggregate - Scope: Equal-weight account aggregate · Reporting period not supplied - Snapshot read: 2026-10-11T14:10:41.778648+00:00 - Period: Dated snapshot · underlying reporting period not supplied Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) Directory status: deferred. Final brand research and logo placement are pending. ## Research questions ### Does ICF's individual-coaching guide prescribe one fixed personal-growth path? ICF describes coaching as collaborative and customized to the client's goals, needs and preferences, with communication and mutual accountability. Suggested practice: frame a purpose-focused offer around agreed goals rather than a predetermined personal destination. [Source](https://coachingfederation.org/guide-to-experiencing-coaching-for-individuals/) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-1) Citation: Madgicx Research & Labs. Life Purpose Coaching. Does ICF's individual-coaching guide prescribe one fixed personal-growth path? ICF describes coaching as collaborative and customized to the client's goals, needs and preferences, with communication and mutual accountability. Suggested practice: frame a purpose-focused offer around agreed goals rather than a predetermined personal destination. Source: https://coachingfederation.org/guide-to-experiencing-coaching-for-individuals/ Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-1 ### What preparation does ICF describe before an individual's first coaching session? ICF's guide suggests listing personal or professional goals, noting roadblocks and preparing questions about coaching or specific goals. Suggested practice: describe this preparation separately from the initial discovery call and booked coaching session. [Source](https://coachingfederation.org/guide-to-experiencing-coaching-for-individuals/) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-2) Citation: Madgicx Research & Labs. Life Purpose Coaching. What preparation does ICF describe before an individual's first coaching session? ICF's guide suggests listing personal or professional goals, noting roadblocks and preparing questions about coaching or specific goals. Suggested practice: describe this preparation separately from the initial discovery call and booked coaching session. Source: https://coachingfederation.org/guide-to-experiencing-coaching-for-individuals/ Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-2 ### Does ICF's free Coach Finder make coaching sessions free? ICF says its Coach Finder is free to use, while coaching fees vary by experience, credential and specialty and may be per session or package. Suggested practice: distinguish matching-tool access from the coach's actual paid engagement. [Source](https://coachingfederation.org/guide-to-experiencing-coaching-for-individuals/) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-3) Citation: Madgicx Research & Labs. Life Purpose Coaching. Does ICF's free Coach Finder make coaching sessions free? ICF says its Coach Finder is free to use, while coaching fees vary by experience, credential and specialty and may be per session or package. Suggested practice: distinguish matching-tool access from the coach's actual paid engagement. Source: https://coachingfederation.org/guide-to-experiencing-coaching-for-individuals/ Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-3 ### What does ICF's Code say about ending a coaching engagement? ICF's Code requires its professionals to respect termination at any point for any reason, subject to the agreement's provisions. Suggested practice: state the actual cancellation and payment terms; ending the relationship is not an automatic full-refund promise. [Source](https://coachingfederation.org/credentialing/coaching-ethics/icf-code-of-ethics/) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-4) Citation: Madgicx Research & Labs. Life Purpose Coaching. What does ICF's Code say about ending a coaching engagement? ICF's Code requires its professionals to respect termination at any point for any reason, subject to the agreement's provisions. Suggested practice: state the actual cancellation and payment terms; ending the relationship is not an automatic full-refund promise. Source: https://coachingfederation.org/credentialing/coaching-ethics/icf-code-of-ethics/ Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-funeralcoaching1-life-purpose-coaching-4 ### What is the average order value benchmark for Life Purpose Coaching? The median account AOV for Life Purpose Coaching is $81.69 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-median-aov) Citation: Madgicx Research & Labs. Life Purpose Coaching. What is the average order value benchmark for Life Purpose Coaching? The median account AOV for Life Purpose Coaching is $81.69 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-median-aov ### What is the typical AOV range in Life Purpose Coaching? The middle 50% of account AOVs runs from $23.63 to $149.86 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-aov-range) Citation: Madgicx Research & Labs. Life Purpose Coaching. What is the typical AOV range in Life Purpose Coaching? The middle 50% of account AOVs runs from $23.63 to $149.86 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-aov-range ### What is the lower-quartile AOV? The 25th-percentile account AOV is $23.63 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-lower-quartile-aov) Citation: Madgicx Research & Labs. Life Purpose Coaching. What is the lower-quartile AOV? The 25th-percentile account AOV is $23.63 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-lower-quartile-aov ### What is the upper-quartile AOV? The 75th-percentile account AOV is $149.86 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-upper-quartile-aov) Citation: Madgicx Research & Labs. Life Purpose Coaching. What is the upper-quartile AOV? The 75th-percentile account AOV is $149.86 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-upper-quartile-aov ### How is account AOV calculated for this benchmark? Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-aov-calculation) Citation: Madgicx Research & Labs. Life Purpose Coaching. How is account AOV calculated for this benchmark? Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-aov-calculation ### Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-median-or-mean) Citation: Madgicx Research & Labs. Life Purpose Coaching. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-median-or-mean ### What dates does this AOV benchmark cover? The snapshot was read on 11 October 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-benchmark-period) Citation: Madgicx Research & Labs. Life Purpose Coaching. What dates does this AOV benchmark cover? The snapshot was read on 11 October 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-benchmark-period ### Which industry or subcategory does this benchmark cover? This benchmark covers exact Life Purpose Coaching classifications under Personal Coaching & Development. It excludes the parent industry and sibling subcategories. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-benchmark-coverage) Citation: Madgicx Research & Labs. Life Purpose Coaching. Which industry or subcategory does this benchmark cover? This benchmark covers exact Life Purpose Coaching classifications under Personal Coaching & Development. It excludes the parent industry and sibling subcategories. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-benchmark-coverage ### How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-compare-aov) Citation: Madgicx Research & Labs. Life Purpose Coaching. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-compare-aov ### Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-aov-performance) Citation: Madgicx Research & Labs. Life Purpose Coaching. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#benchmark Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-aov-performance ### Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#reuse) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-download-research) Citation: Madgicx Research & Labs. Life Purpose Coaching. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#reuse Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-download-research ### How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#reuse) · [Answer permalink](https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-cite-research) Citation: Madgicx Research & Labs. Life Purpose Coaching. How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#reuse Answer: https://madgicx.com/labs/industries/personal-coaching-development/life-purpose-coaching#answer-cite-research