# Appliance Repair Services — Meta ads research Category research. Brand directory deferred. Edition: October 2026. Page updated: 2026-10-11. ## Account AOV aggregate No publishable AOV benchmark. - Status: unavailable_insufficient_cohort - Scope: The exact category cohort does not support a publishable AOV aggregate. - Status reviewed: 2026-10-11T14:09:00.921050+00:00 - Period: No publishable aggregate; underlying reporting period not supplied Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#benchmark) Directory status: deferred. Final brand research and logo placement are pending. ## Research questions ### Is a booked diagnostic visit the same outcome as a completed repair? Sears describes a diagnostic visit followed by an estimate; customers may decline the repair and pay only the diagnostic fee. Track booked visits, repair approvals and completed paid repairs separately when judging acquisition quality. [Source](https://www.searshomeservices.com/) · [Answer permalink](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q1) Citation: Madgicx Research & Labs. Appliance Repair Services. Is a booked diagnostic visit the same outcome as a completed repair? Sears describes a diagnostic visit followed by an estimate; customers may decline the repair and pay only the diagnostic fee. Track booked visits, repair approvals and completed paid repairs separately when judging acquisition quality. Source: https://www.searshomeservices.com/ Answer: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q1 ### How should a waived diagnostic fee affect repair campaign revenue? Sears waives its diagnostic fee when the recommended repair proceeds and charges it when the repair is declined. Use the actual invoice outcome; adding a waived fee to the repair receipt would overstate collected revenue. [Source](https://www.searshomeservices.com/) · [Answer permalink](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q2) Citation: Madgicx Research & Labs. Appliance Repair Services. How should a waived diagnostic fee affect repair campaign revenue? Sears waives its diagnostic fee when the recommended repair proceeds and charges it when the repair is declined. Use the actual invoice outcome; adding a waived fee to the repair receipt would overstate collected revenue. Source: https://www.searshomeservices.com/ Answer: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q2 ### What must support a same-day repair ad before spend increases? Sears offers same-day or next-day appointments only when its local service routes have available slots. Check dispatch capacity for the advertised address and appliance; a scheduling claim is not evidence that a repair will finish that day. [Source](https://www.searshomeservices.com/) · [Answer permalink](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q3) Citation: Madgicx Research & Labs. Appliance Repair Services. What must support a same-day repair ad before spend increases? Sears offers same-day or next-day appointments only when its local service routes have available slots. Check dispatch capacity for the advertised address and appliance; a scheduling claim is not evidence that a repair will finish that day. Source: https://www.searshomeservices.com/ Answer: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q3 ### Which repair contacts belong outside a new-customer acquisition count? Sears provides separate routes for changing existing orders, covered appliances, and repairs without protection agreements. Classify reschedules and existing coverage contacts separately from newly acquired repair opportunities. [Source](https://www.searshomeservices.com/contact) · [Answer permalink](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q4) Citation: Madgicx Research & Labs. Appliance Repair Services. Which repair contacts belong outside a new-customer acquisition count? Sears provides separate routes for changing existing orders, covered appliances, and repairs without protection agreements. Classify reschedules and existing coverage contacts separately from newly acquired repair opportunities. Source: https://www.searshomeservices.com/contact Answer: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-hadv1-appliance-repair-services-q4 ### Is an AOV benchmark available for this category? No publishable AOV benchmark is available. The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted. [Source](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-benchmark-status) Citation: Madgicx Research & Labs. Appliance Repair Services. Is an AOV benchmark available for this category? No publishable AOV benchmark is available. The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted. Source: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#benchmark Answer: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-benchmark-status ### Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#reuse) · [Answer permalink](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-download-research) Citation: Madgicx Research & Labs. Appliance Repair Services. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#reuse Answer: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-download-research ### How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#reuse) · [Answer permalink](https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-cite-research) Citation: Madgicx Research & Labs. Appliance Repair Services. How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#reuse Answer: https://madgicx.com/labs/industries/home-local-services/appliance-repair-services#answer-cite-research