# Plumbing Electrical Supplies — Meta ads research Category research. Brand directory deferred. Edition: October 2026. Page updated: 2026-10-11. ## Account AOV aggregate - Median: $142.55 - Middle 50%: $25.70 to $272.27 - Status: verified_aggregate - Scope: Equal-weight account aggregate · Reporting period not supplied - Snapshot read: 2026-10-11T14:09:15.712448+00:00 - Period: Dated snapshot · underlying reporting period not supplied Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census. Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) Directory status: deferred. Final brand research and logo placement are pending. ## Research questions ### What limitation belongs behind a GFCI ad's protection claim? Leviton's GFNL2 instructions distinguish ground-fault protection from protection against circuit overloads and short circuits. Describe the device's specific function; its label does not support advertising it as a replacement for every protective device. [Source](https://leviton.com/content/dam/leviton/residential/product_documents/instruction_sheet/GFNL2_Instruction_Sheet_English.pdf) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q1) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. What limitation belongs behind a GFCI ad's protection claim? Leviton's GFNL2 instructions distinguish ground-fault protection from protection against circuit overloads and short circuits. Describe the device's specific function; its label does not support advertising it as a replacement for every protective device. Source: https://leviton.com/content/dam/leviton/residential/product_documents/instruction_sheet/GFNL2_Instruction_Sheet_English.pdf Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q1 ### Which compatibility field matters in a GFNL2 product campaign? Leviton's GFNL2 instructions specify copper or copper-clad conductors and exclude aluminum wire. Keep conductor compatibility attached to the advertised model; this requirement is not established for every receptacle. [Source](https://leviton.com/content/dam/leviton/residential/product_documents/instruction_sheet/GFNL2_Instruction_Sheet_English.pdf) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q2) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. Which compatibility field matters in a GFNL2 product campaign? Leviton's GFNL2 instructions specify copper or copper-clad conductors and exclude aluminum wire. Keep conductor compatibility attached to the advertised model; this requirement is not established for every receptacle. Source: https://leviton.com/content/dam/leviton/residential/product_documents/instruction_sheet/GFNL2_Instruction_Sheet_English.pdf Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q2 ### Can a push-fit coupling campaign promise compatibility with every pipe? SharkBite's first-generation push-coupling page lists PEX, copper, CPVC, PE-RT and SDR-9 HDPE, with model-specific sizes. Match the promoted SKU to pipe material and size; the fitting family description does not establish universal fit. [Source](https://www.sharkbite.com/us/en/push-to-connect/push-to-connect-fittings/push-to-connect-couplings/push-coupling) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q3) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. Can a push-fit coupling campaign promise compatibility with every pipe? SharkBite's first-generation push-coupling page lists PEX, copper, CPVC, PE-RT and SDR-9 HDPE, with model-specific sizes. Match the promoted SKU to pipe material and size; the fitting family description does not establish universal fit. Source: https://www.sharkbite.com/us/en/push-to-connect/push-to-connect-fittings/push-to-connect-couplings/push-coupling Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q3 ### Which extras can change the advertised coupling basket? For the first-generation models on its cited US page, SharkBite sells disconnect clips or tongs separately and requires separate stiffeners for specified large-diameter PEX fittings. Show the applicable extras in bundle copy and distinguish their paid contribution when evaluating supply-order value. [Source](https://www.sharkbite.com/us/en/push-to-connect/push-to-connect-fittings/push-to-connect-couplings/push-coupling) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q4) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. Which extras can change the advertised coupling basket? For the first-generation models on its cited US page, SharkBite sells disconnect clips or tongs separately and requires separate stiffeners for specified large-diameter PEX fittings. Show the applicable extras in bundle copy and distinguish their paid contribution when evaluating supply-order value. Source: https://www.sharkbite.com/us/en/push-to-connect/push-to-connect-fittings/push-to-connect-couplings/push-coupling Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-hadv1-plumbing-electrical-supplies-q4 ### What is the average order value benchmark for Plumbing Electrical Supplies? The median account AOV for Plumbing Electrical Supplies is $142.55 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-median-aov) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. What is the average order value benchmark for Plumbing Electrical Supplies? The median account AOV for Plumbing Electrical Supplies is $142.55 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-median-aov ### What is the typical AOV range in Plumbing Electrical Supplies? The middle 50% of account AOVs runs from $25.70 to $272.27 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-aov-range) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. What is the typical AOV range in Plumbing Electrical Supplies? The middle 50% of account AOVs runs from $25.70 to $272.27 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-aov-range ### What is the lower-quartile AOV? The 25th-percentile account AOV is $25.70 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-lower-quartile-aov) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. What is the lower-quartile AOV? The 25th-percentile account AOV is $25.70 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-lower-quartile-aov ### What is the upper-quartile AOV? The 75th-percentile account AOV is $272.27 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-upper-quartile-aov) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. What is the upper-quartile AOV? The 75th-percentile account AOV is $272.27 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-upper-quartile-aov ### How is account AOV calculated for this benchmark? Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-aov-calculation) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. How is account AOV calculated for this benchmark? Each account value is purchase ROAS multiplied by cost per purchase in USD. The benchmark reports the median and middle 50% of those account values. Accounts are counted once and receive equal weight. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-aov-calculation ### Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-median-or-mean) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-median-or-mean ### What dates does this AOV benchmark cover? The snapshot was read on 11 October 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-benchmark-period) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. What dates does this AOV benchmark cover? The snapshot was read on 11 October 2026. The underlying reporting period was not supplied. The October 2026 label identifies the page edition, not the period in which the advertising results were measured. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-benchmark-period ### Which industry or subcategory does this benchmark cover? This benchmark covers exact Plumbing Electrical Supplies classifications under Home Improvement Tools & Materials. It excludes the parent industry and sibling subcategories. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-benchmark-coverage) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. Which industry or subcategory does this benchmark cover? This benchmark covers exact Plumbing Electrical Supplies classifications under Home Improvement Tools & Materials. It excludes the parent industry and sibling subcategories. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-benchmark-coverage ### How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-compare-aov) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-compare-aov ### Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-aov-performance) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight account aggregate. Snapshot read 11 October 2026; underlying reporting period not supplied. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#benchmark Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-aov-performance ### Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#reuse) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-download-research) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#reuse Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-download-research ### How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. [Source](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#reuse) · [Answer permalink](https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-cite-research) Citation: Madgicx Research & Labs. Plumbing Electrical Supplies. How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution. Source: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#reuse Answer: https://madgicx.com/labs/industries/home-improvement-tools-materials/plumbing-electrical-supplies#answer-cite-research