{
  "name": "Dating Safety & Verification Services",
  "edition_label": "October 2026",
  "edition_updated_at": "2026-10-11",
  "slug": "dating-safety-verification-services",
  "kind": "subcategory",
  "parent_slug": "dating-relationship-services",
  "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services",
  "scope": "Category research. No publishable AOV benchmark is available.",
  "directory_status": "deferred",
  "page_readiness": "published",
  "directory_notice": null,
  "benchmark": {
    "status": "unavailable_insufficient_cohort",
    "slug": "dating-safety-verification-services",
    "parent_slug": "dating-relationship-services",
    "cohort_scope": "exact_child",
    "median_aov_usd": null,
    "p25_aov_usd": null,
    "p75_aov_usd": null,
    "metric_window": null,
    "scope_label": "The exact category cohort does not support a publishable AOV aggregate.",
    "methodology": "Median and middle 50% of account-level average order values. Each account value is purchase ROAS multiplied by cost per purchase in USD. Successful classifications, including manual corrections, with positive finite spend, purchases, ROAS and cost per purchase. Accounts are counted once with equal weight. Quartiles use linear interpolation. Root cohorts include direct root classifications and their child categories; exact-child cohorts exclude parent and sibling categories. The source selects the highest-spend coverage row per account among snapshots dated within the preceding 30 days; the underlying reporting period is not supplied. This is a dated aggregate advertising-data snapshot, not business-wide AOV or a census.",
    "read_at": "2026-10-11T14:07:25.498677+00:00",
    "period_label": "No publishable aggregate; underlying reporting period not supplied",
    "citation": "Madgicx Research & Labs. Dating Safety & Verification Services: no publishable AOV benchmark. The exact category cohort does not support a publishable AOV aggregate. Status reviewed 2026-10-11T14:07:25.498677+00:00. https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#benchmark",
    "source": {
      "name": "Madgicx Research & Labs",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#benchmark"
    }
  },
  "metric_definitions": [],
  "metric_definitions_scope": "Definitions only; no ACV, MRR or ARPU benchmark or measured correlation is supplied.",
  "brands": null,
  "answers": [
    {
      "group": "In this category",
      "id": "answer-deev1-dating-safety-verification-services-1",
      "question": "What does a dating-app photo check establish?",
      "text": "Bumble offers photo verification as one of several app safety features. Treat the badge as that platform's check, not proof of character, identity history or an offline meeting's safety.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-1",
      "citation": "Madgicx Research & Labs. Dating Safety & Verification Services. What does a dating-app photo check establish? Bumble offers photo verification as one of several app safety features. Treat the badge as that platform's check, not proof of character, identity history or an offline meeting's safety.  Source: https://safety.bumble.com/en_US Answer: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-1",
      "source_url": "https://safety.bumble.com/en_US"
    },
    {
      "group": "In this category",
      "id": "answer-deev1-dating-safety-verification-services-2",
      "question": "Can a video call happen without sharing a phone number?",
      "text": "Bumble says its in-app voice and video calls let members speak without providing a number. Confirm the feature in the app you actually use.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-2",
      "citation": "Madgicx Research & Labs. Dating Safety & Verification Services. Can a video call happen without sharing a phone number? Bumble says its in-app voice and video calls let members speak without providing a number. Confirm the feature in the app you actually use.  Source: https://safety.bumble.com/en_US Answer: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-2",
      "source_url": "https://safety.bumble.com/en_US"
    },
    {
      "group": "In this category",
      "id": "answer-deev1-dating-safety-verification-services-3",
      "question": "What should you do if an online match asks for money?",
      "text": "The FTC advises against sending money or gifts to someone you have not met and recommends reporting suspected romance scams to the app and FTC. A verification badge does not override that warning.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-3",
      "citation": "Madgicx Research & Labs. Dating Safety & Verification Services. What should you do if an online match asks for money? The FTC advises against sending money or gifts to someone you have not met and recommends reporting suspected romance scams to the app and FTC. A verification badge does not override that warning.  Source: https://consumer.ftc.gov/articles/what-know-about-romance-scams Answer: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-3",
      "source_url": "https://consumer.ftc.gov/articles/what-know-about-romance-scams"
    },
    {
      "group": "In this category",
      "id": "answer-deev1-dating-safety-verification-services-4",
      "question": "Is blocking and reporting part of app safety tooling?",
      "text": "Bumble lists block, report and unmatch controls alongside verification and calls. Compare those controls and the reporting path before relying on a service.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-4",
      "citation": "Madgicx Research & Labs. Dating Safety & Verification Services. Is blocking and reporting part of app safety tooling? Bumble lists block, report and unmatch controls alongside verification and calls. Compare those controls and the reporting path before relying on a service.  Source: https://safety.bumble.com/en_US Answer: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-deev1-dating-safety-verification-services-4",
      "source_url": "https://safety.bumble.com/en_US"
    },
    {
      "group": "Category research",
      "id": "answer-benchmark-status",
      "question": "Is an AOV benchmark available for this category?",
      "text": "No publishable AOV benchmark is available.",
      "context": "The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted.",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-benchmark-status",
      "citation": "Madgicx Research & Labs. Dating Safety & Verification Services. Is an AOV benchmark available for this category? No publishable AOV benchmark is available. The exact category cohort does not support a publishable AOV aggregate. Parent and sibling benchmarks are not substituted. Source: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#benchmark Answer: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-benchmark-status",
      "source_url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#benchmark"
    },
    {
      "group": "Use this research",
      "id": "answer-download-research",
      "question": "Can I download this industry research?",
      "text": "The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-download-research",
      "citation": "Madgicx Research & Labs. Dating Safety & Verification Services. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. This private draft is not licensed for public redistribution.  Source: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#reuse Answer: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-download-research",
      "source_url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#reuse"
    },
    {
      "group": "Use this research",
      "id": "answer-cite-research",
      "question": "How should I cite a finding from this page?",
      "text": "When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-cite-research",
      "citation": "Madgicx Research & Labs. Dating Safety & Verification Services. How should I cite a finding from this page? When reuse is permitted, credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. This private draft is not licensed for public redistribution.  Source: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#reuse Answer: https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#answer-cite-research",
      "source_url": "https://madgicx.com/labs/industries/dating-relationship-services/dating-safety-verification-services#reuse"
    }
  ]
}