Tracking and Attribution Expert

🪄 About the Role

‍Hi 👋 ,
‍
I’m Yahav, Co–Founder and Chief Magician of Madgicx. I’m looking to hire a Tracking and Attribution Expert for the Ad Attribution area who will report directly to me, building a CDP/DMP, starting from Shopify, Meta, Google, and Tiktok Ads and gradually adding more channels and Attribution capabilities, such as Post Purchase Survey. We have very ambitious plans for the future, we are building Madgicx with a unique Product and Engineering philosophy - I want this hire to help Madgicx become the leading Attribution platform for DTC advertisers.

⚙️ The Opportunity

‍Our Tracking product is one of the strongest in terms of Server Side Tracking, and now we want to build the best 1st party attribution model.We see Ad Attribution as one of the four major product areas: Marketing Analytics, Ad Attribution, AI Ad Optimization & Creative-Technologies. From day one, we have aimed to build "an autonomous ad optimization machine" For Ecom businesses, basically to become the go-to app for Ad management, automation, and optimization. We’re doing all of these with a 36-person R&D team.

‍Our product principles:

‍- Need to know what strategies & tactics are working right now for DTC so we can build the best tech possible
- We are not building a replica of the ad platforms but rather a machine that can think like a performance marketer that optimizes ads across channels
- Obsess with Ease of Use & UX while providing power features

We also want to continuously delight users. Our clients love madgicx, and we love our clients so we created a song based on a real customer interview. Many clients use us as their “secret weapon,” and we delight them so much that they want to share it with the world.